The current economic instability in Brazil is one of the biggest challenges for company management. It requires a lot of organization, planning and strategy on the part of managers in order to stay in the market and grow in the face of crises. It's challenging because, in addition to the increase in raw material and product prices, it's precisely at these times that consumers tend to cut costs and spend less on superfluous items, as inflation has shrunk their purchasing power.
Where does all this impact on the pet segment?
Just like any other company, the sector is noticing the greater restriction of its customers and needs to adapt its strategies accordingly. One of them is to reinvent itself in order to attract customers and make them increase their average ticket.
The average ticket is a performance indicator used in analyzing results, which is fundamental in the corporate world. It's through it that you can understand consumer behavior towards your business and monitor your company's financial health. In practice, it is the number that represents the average amount spent by each customer buying your product. The higher this figure, the more money is being spent and the greater your return.
It's a valuable strategy because it's a shorter route than looking for new customers, since the investment to sell to current consumers is much lower.
How to calculate and what are the results?
To calculate your company's average ticket you need two things: firstly, to analyze your sales history at pre-defined intervals and not evaluate isolated sales; and secondly, a management system that automates this process and generates accurate data.
This is where Dr. Snoopy Management System for Pet Shops and Veterinary Clinics helps your company achieve results. The software issues average ticket reports so that you can keep track of what customers are spending in your store and evaluate ways of increasing their spending. This calculation is made by dividing the turnover by the number of orders in the given period analyzed. For example, if your pet had a turnover of R$500,000 in the last 6 months, reaching 1,200 orders, your average ticket for the period is R$416.
Using a dashboard, Dr. Snoopy keeps track of his customers' tickets in real time. This visual panel with information, metrics and indicators can be accessed from anywhere, via computer, cell phone or tablet, and provides complete financial data to help you plan your strategy.
You can calculate a general average ticket, for everything you sell, and also a specific one, for certain products and services, with the range you prefer and which makes the most sense for your business. Our suggestion is that you analyze the data on a monthly basis, creating a history.
With technology, everything is so much simpler, isn't it? While you focus on planning, Dr. Snoopy performs all the tasks to deliver more results!
What is the Dr. Snoopy system?
Developed by the Santa Catarina company Zetta BrasilDr. Snoopy is an integrated ERP management system for Pet Shops and Veterinary Clinics that simplifies routine and optimizes management. All processes are automated, from customer service, logistics, stock control, planning to issuing invoices and commercial and financial reports.
The bonus of management software is integration of various e-commerce platforms which allows you to create a product delivery system. With the tool, it is possible to offer all the products individually in a virtual catalog, with automatic updating of prices, discounts, stock control and invoices. Another differentiator is faster delivery within the establishment's area of operation.
Dr. Snoopy is available in all Brazilian states and has more than 10,000 users. To find out more about the system and hire the software, visit the website, take a free trial or contact us by phone or WhatsApp: (49) 3366 1011 | (49) 98813-5595.